20,000 postmen with the Mobile Banker application on their tablets
Mobile Banker – a joint project between Bank Pocztowy and Poczta Polska – is gaining momentum. Thanks to leads generated through Mobile Banker, loans totaling nearly PLN 3 million have already been granted, a 10-fold increase compared to the project's first month of operation. Twenty thousand postmen now have access to the application, which allows them to collect contact information for individuals potentially interested in obtaining additional financing.
" The project, which was created from scratch with our strategic partner, Poczta Polska, is gaining momentum. At the end of August, after the first month of Mobile Banker's operation, Bank Pocztowy granted loans worth over PLN 300,000 thanks to leads generated through the app. Now, thanks to Mobile Bankers, the value of loans granted using contacts acquired this way has increased to PLN 2.9 million, " says Marcin Ledworowski, member of the management board of Bank Pocztowy.
Launched mid-summer, the project is the result of strategic cooperation between companies within the Poczta Polska group. It was designed to benefit as many citizens as possible. Customers gain access to Bank Pocztowy's credit products, Poczta Polska's financial advisors gain access to credit leads, and postmen receive a commission for generating leads.
" The Mobile Banker is an example of leveraging synergies between Poczta Polska and Bank Pocztowy. It's one of the elements facilitating the development of postal banking in Poland, which is also popular in Europe, including France and Switzerland, " says Andrzej Bodziony, Vice President of Poczta Polska and Chairman of the Supervisory Board of Bank Pocztowy.
As part of the Mobile Banker project, a specially developed tablet application has been developed. Postmen across the country can use it to collect contact information for people potentially interested in taking advantage of the cash loan offer. Names and surnames, as well as other information, such as contact details and phone numbers, are entered into a special form on the tablet and, with the client's consent, sent directly to an advisor. The advisor then contacts the client to arrange a meeting at a convenient time at a selected Poczta Polska branch.
" The Mobile Banker is Poczta Polska's response to the growing interest of our customers in services delivered using modern communication tools. It is also a joint contribution of Poczta Polska and Bank Pocztowy to combating the digital exclusion of certain social groups and the use of financial services, " adds Krzysztof Falkowski, Vice President of Poczta Polska.
Currently, Bank Pocztowy, with the participation of brand ambassador Adam Małysz, is offering its clients a "Christmas loan on masterly terms with a commission from 0", i.e. a consolidation loan with additional cash for any purpose.