Poczta Polska increases the sale of books
Poczta Polska's facilities undergo a metamorphosis. The development of the book offer available in them is also important among the numerous changes. In the first quarter of this year, new stands appeared in over 300 facilities, where popular titles look very attractive. The effect is amazing. Higher sales were recorded throughout the first quarter of this year, and comparing March 2025 to March last year, the sale of books increased by 15%.
Analyzing the sales results for last year, guides and moral novels were most often bought in Poczta Polska. Data for the first quarter of 2025 show that customer purchasing preferences have not changed.
What post customers buy most often
Sales hits of recent months are guides - the most popular titles include "Ecological lunar guide 2025" or "Baking for diabetics". Joanna Kucier-Frydryszak and "A thousand reasons to love" Krystyna Mirek, who recently met her readers in several post offices, were also very popular. Our facilities were also a place where students willingly sought study materials before the eighth grade exam.
A better exposure is a greater sales
The dynamics of book sales in the first quarter of 2025 - compared to the same period of last year - increased by about 10%. And in March, compared to March 2024 by as much as 15%. This is undoubtedly the result of better display of books and the involvement of Poczta Polska in activities supporting their sales in institutions.
Thanks to the introduced changes to the book, they are offered on special stands and thematically arranged, which makes it easier for customers to find the titles of interest to them. The displayes at the window also show monthly novelties that go on sale in facilities on the day of their premiere.
Books exclusively and meetings author
Poczta Polska also offers pre -sale titles, which means that for several weeks they are sold only with us. In addition, we organize meetings with the authors of the bestseller in postal facilities. In the near future they will be visited by a special guest - Sławomir Koper . He is the author of almost ninety historical books, including many bestsellers, sold in a total of over a million copies.
Rich offer - 700 titles
Currently, about 700 book titles can be found in Poczta Polska outlets. The offer includes various species: detective stories, thrillers, horror movies, moral novels, romances, fact literature, biographies, historical novels and guides. There are also classics on the shelves in nice editions and attractive prices. What is very important, in many locations a post office is the only place in the area where you can buy literature, guides and book educational materials for children and youth.