Poczta Polska is the logistics partner of the Biedronka and Dada campaign
The Biedronka chain of stores and the popular children's products brand Dada will prepare special welcome packages for babies born in 2020. New parents will receive Dada diapers, baby wipes, and paper cotton buds delivered directly to their homes. Poczta Polska will deliver the packages directly to the parents' homes.
2020 is a special year not only for all parents who will welcome new members to their families, but also for the Biedronka chain itself, which is celebrating its 25th anniversary this year. The "Dada Welcome Package" is proof that Biedronka wants to share the joy of customers at important moments in their lives. Starting today, February 3rd, every parent of a child born in Poland in 2020 can register at www.dadaclub.plto receive a Dada Welcome Package completely free of charge.
The campaign is also aimed at expectant parents expecting a baby this year. They can register on the website now, and after the birth, confirm their details and receive a welcome gift from Dada.